---
title: UX Laws for B2B Websites
description: See how companies like Asana, HubSpot, and Zendesk are putting these UX design principles into practice to increase conversion and lead generation online. Get the guide.
image: https://resources.electrickite.com/hubfs/7-UX-Laws-B2B-2.jpg
---

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# 7 UX Laws for B2B Websites

![UX-Laws-LP-2](https://resources.electrickite.com/hs-fs/hubfs/UX-Laws-LP-2.jpg?width=700&name=UX-Laws-LP-2.jpg)

See how companies like Asana, HubSpot, and Zendesk are putting these 7 UX design principles into practice to **increase conversion and lead generation** online.

**In this eBook, you will find:**

- 7 conversion-focused UX laws
- Tips for increasing your website's conversion rate
- Examples of companies already putting these laws into practice

### Download the eBook

#### Contact

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215.557.0767  
[hello@electrickite.com](mailto:hello@electrickite.com)

#### Social

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### Do you have a new project in mind? Let's talk about how we can help.

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**electric kite** is an interactive design agency based in Philadelphia, Pennsylvania. © 2026. All Rights Reserved.

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